About Surpass

About Surpass Business Solutions.

Technology Is Easy.
Finding The Right Partner Is Hard.

There are hundreds of technology vendors. Most of them sell products. Surpass is different — we build long-term partnerships focused entirely on your business growth.

Who We Are

Your Business Technology Partner.

Surpass Business Solutions is an Australian-owned technology company that has been helping local businesses grow through smart, tailored technology since 1998. We design, build, and support complete business technology ecosystems — point of sale systems, inventory management, staff rostering, AI-powered receptionists, websites, custom software, and the ABI Business Intelligence platform that brings it all together into one intelligent layer.

We built this platform for Australian business owners and operators across hospitality, retail, wholesale, healthcare, franchises, and the trades — from single-site cafes to multi-location groups managing fifty or more venues. If you are a business owner who is tired of juggling dozens of disconnected software platforms, drowning in reports, and spending more time searching for answers than making decisions, Surpass is built for you.

Surpass is built and supported by a local, in-house team of business consultants, software developers, and support engineers based in Australia. We are not a reseller and we are not an offshore helpdesk. Our team has over 26 years of combined experience solving real business problems with technology, and our average client relationship spans more than seven years. We measure our success by how much your business grows — not by how many products we sell.

Our Team

Meet The
Surpass Team.

Local experts dedicated to your long-term success.

Founder / AI Specialists

Pedro Wong

Founder / AI Specialists

Future-ready automation and intelligence.

Senior Manager

Simon Yu

Senior Manager

Enterprise solutions and strategic partnerships.

Business Consultants

Jason Leung

Business Consultants

Understand your challenges before recommending anything.

Surpass Admin

Hayley Li

Surpass Admin

Strategic leadership and business operations.

Corporate Consultant

Antony Tseng

Corporate Consultant

Strategic guidance for multi-site and enterprise clients.

Software Engineer

Ricky Lau

Software Engineer

Build custom solutions fast and affordably.

Relationship Manager

Lok Sun Chan

Relationship Manager

Your dedicated point of contact for success.

Hospitality Specialist

Phillip Chan

Hospitality Specialist

Helping restaurants and cafes thrive with the right technology.

The Difference

Not all technology partners are equal.

Traditional Vendor

Sells products, not solutions

Limited or offshore support

One-size-fits-all packages

No customisation available

Generic advice from a salesperson

Disappears after the sale

No visibility into your results

Switches you to newer systems for commission

Surpass Business Solutions

26+ years of business technology experience

Australian-based support team who know your business

Every solution tailored to your specific needs

In-house development team builds what doesn't exist

Business consultants, not salespeople

Long-term partnership — we grow with you

ABI gives you real-time business intelligence

We recommend what's right, not what pays more

6 Reasons

Why clients choose — and stay with — Surpass.

01

26+ Years Experience

We've been helping Australian businesses grow through technology since 1998. We've seen every challenge, every industry shift, and every technology wave — and we've adapted through all of it.

02

Business-First Thinking

We start every engagement by understanding your business — your challenges, your goals, and your vision. Only then do we talk technology. Most vendors do it the other way around.

03

In-House Development Team

We can build things that other vendors can't. If the right solution doesn't exist, our team creates it — fast and affordably. This is our biggest competitive advantage.

04

Australian Support

Real people, in Australia, who understand your business and your market. Not a ticket system, not an offshore helpdesk. Support that actually solves problems.

05

Long-Term Partnerships

Our average client relationship is over 7 years. We don't measure success by the number of sales we make — we measure it by how your business grows.

06

The ABI Ecosystem

No other technology partner offers the ABI platform — an AI business operating system that connects every part of your business and gives you intelligence no competitor can match.

Surpass team consulting with clients

Our Story

Built on 26 years of helping Australian businesses grow.

Surpass started with a simple belief: technology should serve the business, not the other way around.

For over 26 years, we've helped hundreds of Australian businesses — from single-site cafes to multi-location franchise groups — implement technology that reduces costs, improves efficiency, and creates the visibility needed to make smart decisions.

We're Australian owned and operated, and we intend to stay that way. Local expertise, local support, long-term relationships.

What Clients Say

Don't take our word for it.

★★★★★

"Surpass didn't just install a POS — they transformed how we run our business. Labour costs down 28%, revenue up 34% in the first year."

Michael Chen

Owner, Golden Dragon Restaurant Group

★★★★★

"Finally a technology partner that listens first. They understood our franchise challenges before recommending a single product."

Sarah Williams

Operations Director, Fresh Bites Franchise

★★★★★

"The ABI platform gives me insights I never had before. I know exactly how my business is performing at 6am every morning before I even arrive at work."

James Nguyen

Managing Director, Nguyen Retail Group

Ready to work with a partner who actually cares?

Book a free technology assessment. No pressure, no jargon — just an honest conversation about how we can help your business grow.